Etude House is probably one of the most famous K-beauty brands. I think everyone knows it and has already tried something from the brand.
I must say that I have a couple of products from the brand that I really like, both in their skincare and in their makeup lines.
For skincare, I love their Pink Vital Line (reviewed their serum here, but love also the emulsion, I've used several bottles of both), their Moistfull collagen cream (reviewed here) and their Soon Jung line.
For makeup, I love their mono eyeshadows and their lip tints.
Today I have swatches of the Colorful Vivid Tints! There are 10 shades available.
The 10 colors are bright and vivid colors ranging from pink to red and deeper purple.















